Resources

Report

28 May 2026

2 min read

Report: Trends in Boutique Fitness: Australia

by Xplor Mariana Tek

Mariana Tek analysed user data from across Australia. Get all the data here.

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E-book

05 March 2025

1 min read

eBook: How to Make Every Interaction Count

by Xplor Mariana Tek

The start of a new year brings fresh faces to your studio, ready to embrace their goals. Are you prepared to make these newcomers feel welcome, supported, and inspired to return long after January?

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Two women smiling and lifting dumbbells during a fitness workout session in a gym.
E-book

30 October 2024

1 min read

Mariana Tek Boutique 2024 Fitness Trends Report

by Xplor Mariana Tek

Unlock the future of boutique fitness with our 2024 Boutique Fitness Trends Report. Inside, you’ll find data-driven insights, emerging fitness trends, and expert advice to help your studio grow and succeed. Whether you’re aiming to attract more clients, expand your offerings, or boost retention, this guide offers the essential strategies you need to stay competitive in today’s dynamic market.

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E-book

11 October 2024

1 min read

A Studio Owner’s Guide to a Successful Launch

by Xplor Mariana Tek

There’s no exact career path that leads to being a successful boutique fitness studio owner. The real common ground is passion, tenacity, and eagerness to learn.

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Fitness class with kettlebells
E-book

21 May 2024

1 min read

Unlock Hidden Profits in Your Fitness Studio

by Xplor Mariana Tek

Unlock the proven strategies used by successful boutique fitness studios – the same tactics that helped Spin Unlimited achieve a 27% revenue increase in less than a year!

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A group of people lifting weighted bags during a workout in a fitness studio.
E-book

28 February 2024

2 min read

Win Loyal Clients and Boost Revenue

by Xplor Mariana Tek

With over 40,000 boutique fitness studios in the U.S., standing out is crucial. Our research shows 47% of studios feel the pressure – your intro offers are the key to consistent growth.

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E-book

01 December 2023

2 min read

Transform Your Boutique Fitness Marketing in 2024

by Xplor Mariana Tek

Boutique studios are set to grow 450% by 2028 (IHRSA). Looking to carve a niche in this booming sector? You’re in the right spot. Our eBook is your go-to for marketing success in 2024, and it includes a free Social Media Calendar for easy content planning.

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